Purpose

• Establish a self-sustaining management system by developing high-quality cultural content linked to symbolic buildings and forests and develop value-added projects by differentiating the Gyeongju Expo from similar events, while establishing a dynamic cultural foundation for the Internet era.
• Develop a special program that generates interest and curiosity and gives visitors an opportunity to experience culture that embodies popular culture, artistry and entertainment.
• Promoting a true awareness of humanity and the message of hope for harmony and mutual prosperity and raising cultural consciousness through preservation of permanent national heritage